What is Kuorum?
Kuorum is the influence management tool of a new generation of leaders. We help individuals, corporations and organizations to turn their online presence into offline movements. Our customers have a dashboard from which they can monitor the engagement of their audiences on different social networks. And a public profile to interact with them through debates, surveys, petitions and events. Kuorum gamifies the broadcaster experience.
Word of mouth is the primary factor behind 50% of all purchasing decisions. And therefore corporations spend $14bn a year in PR agencies. Each year a greater part of this money goes to digital services. But what proportion of word of mouth really happens online? Only a 7% . So, whether it is to launch a new product or to win the next presidential election, the key for successful online campaigners is how to get the message OUT of the online world. And that is when Kuorum comes in.